PRIVACY POLICY
Last Updated: July 5, 2026
This Privacy Policy describes how Marketing Coach Anthony ("we," "us," or "our"), operating the Digital Course Launchers and Content Creation Lab brands, collects, uses, and protects your information when you visit or make a purchase through our websites, including academy.anthonybaxton.com, digitalcourselaunchers.com, and unlockthelab.com (collectively, the "Sites").
By using our Sites or purchasing our products, you agree to the collection and use of information as described in this policy.
1. Information We Collect
Information you provide directly:
Name and email address
Billing information (processed securely by our payment processors — we do not store your full card details)
Any messages you send us via email or contact forms
Information collected automatically:
IP address, browser type, and device information
Pages visited, time on site, and referring URLs
Cookies and similar tracking technologies (see Section 3)
2. How We Use Your Information
We use the information we collect to:
Process and deliver your purchase
Send order confirmations and product access details
Send marketing emails, offers, and updates (you can unsubscribe at any time)
Improve our Sites and offers
Measure and optimize our advertising, including on Meta (Facebook/Instagram)
Comply with legal obligations
3. Cookies and Tracking Technologies
We use cookies and similar technologies, including the Meta Pixel and Meta Conversions API, to understand how visitors interact with our Sites and to measure the performance of our advertising. These tools may collect information such as pages viewed, purchases made, and general device/browser information, and share limited data with Meta to help us reach relevant audiences and measure ad results.
You can control cookies through your browser settings. Where required by law (such as under GDPR for EU/UK visitors), we display a cookie consent notice allowing you to accept or decline non-essential cookies.
4. How We Share Your Information
We share information with trusted third-party service providers who help us run our business, including:
ThriveCart — checkout and order processing
Stripe and PayPal — payment processing
MailerLite — email communications
Skillplate — delivery of certain course content
Meta (Facebook/Instagram) — advertising and ad performance measurement
We do not sell your personal information to third parties.
5. Data Retention
We retain your information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.
6. Your Rights
Depending on where you live, you may have rights including:
Accessing the personal information we hold about you
Requesting correction or deletion of your information
Objecting to or restricting certain processing
Requesting a copy of your data (data portability)
Opting out of marketing emails at any time via the unsubscribe link
(California residents) Requesting to know what personal information is collected and requesting deletion, without being subject to discrimination for exercising these rights
To exercise any of these rights, contact us at [email protected].
7. International Users
If you are accessing our Sites from outside the United States, please be aware that your information will be transferred to and processed in the United States, where our servers and service providers are located.
8. Children's Privacy
Our Sites and products are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children.
9. Security
We use reasonable administrative and technical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page along with an updated "Last Updated" date.
11. Contact Us
If you have questions about this Privacy Policy, contact us at: